Pauline Bony grew up in the Auvergne region where she discovered with the help of an exceptional botanist, one of nature’s treasures: organic fresh Birch Sap, an elixir used to make treatments by the women in her family but that had been very seldom used in cosmetics.
Its benefits for skin were tested in laboratory and Birch Sap became the star active ingredient in a range of high-performance skincare.
Discoveries in the Auvergne mountains
Birch sap is a legendary nectar that offers the body antioxidant, detoxifying, remineralising, and revitalising properties. It has long been used for its medicinal purposes, especially in Scandinavian countries. Its many benefits derive from its quasi-unique composition, a combination of minerals, trace elements, sugars and amino acids.
As well as its Sap, the Birch tree has a natural anti-ageing treasure, an organism that grows exclusively on its bark: Chaga. This medicinal mushroom is used to make decoctions that are said to be able to increase longevity.
This mushroom contains one of the highest concentrations of antioxidants in the plant world which have the ability to stimulate the immune defenses and protect cellular DNA.
Saeve has relied on many experts to offer formulas meeting its creator's vision of beauty. Research and development managers, perfumers or wild plant pickers: they have all worked, since the launch of the brand for natural and effective products, with the fragrances of a wild garden, with a hand harvest. Saeve is the first brand of botanical cosmetics to transmit the unique virtues of fresh birch sap and organic chaga to the skin.
S[aè]ve, simple active ingredients covered by ultra-sophisticated exclusive patents
When she created Saeve, Pauline Bony's vision and philosophy were to launch a brand with authentic promises and a light and offbeat tone, serious without taking itself seriously.
"Have fun ! Have Saeve ! Saeve your skin !"
The brand has a positive spirit that puts forward true beauty, natural formulas, the efficiency of the products and also cheerfulness. An offbeat universe which is inspired by nature and its treasures.
In addition to alovely and attractive design, Saeve is also titrated plants, ferments and encapsulation formula inserted into natural formulas that meet all the needs of the skin.
The Saeve products meet a wide range of needs : detox, anti-oxidant, radiance, anti-spot, anti-imperfection, anti-wrinkle or even moisturising and soothing cares. All these benefits are contained in creams, lotions, serums, makeup removers, etc. All the products of the brand are made in France and developed with formulas with an average of 92% natural ingredients such as dandelion, mallow, pea, etc. The products do not contain irritating or aggressive agents for the skin and many components such as silicones and parabens are banned by the brand.
Saeve is cruelty free.